Bramlett Residential Technology & Systems

We're huge fans of great technology and we use both third party and in house tech - all best in class. Technology falls flat, though, if you don't have the systems in place to implement it. We have phenomenal in house tech, systems, & support staff to help you do what you do best - give amazing service to your buyer & seller clients.

Customer Relationship Management (CRM)

FollowUpBoss.com is the best real estate specific CRM in the world. We were one of the earliest paying customers at FUB in 2012 and are currently a "super user". At its most basic level, FollowUpBoss helps you make sure that you, well, follow up with everyone. As you dig in, you'll find that it has every feature you could possibly imagine in a CRM: Lead monitoring, categorization, tagging, batch mailing, auto-emails, texting, call tagging, & more. FUB comes with world class support & training.

Realscale

Transaction Management & DAs

Closing day should be a celebration, not a pain! We make it super simple to turn in your contract package & submit for a DA. We always turn around DAs within 24 hours and generally the same day. We built Realscale.com in house, and this same system helps you manage all of your transaction. Seamlessly sync all critical dates (option, financing, closing, etc) with your own calendar and easily reference each transaction's "home page" for important documents & tasks.

Listing Presentation & System

We're not shy about the fact that we have the best listing system & presentation in Texas (and likely in the US.) We've built & refined this system over the course of 1000+ transactions, and our listing presentation has likewise been refined & improved over this time. While I'm sure you have a phenomenal program & presentation, you will take it to the next level when trained on ours. The average listing agent wins less than 50% of cold presentations (non-referrals.) Our system & presentation win more than 80% of cold leads and greater than 99% of referrals.

Transactify

Buyer Marketing Assets

We happily lean on MapsofAustin.com for neighborhood guides and have those readily available. Most buyers have similar questions about the process & we've designed & make available a fantastic Home Buyer Guide for your clients. We'll help you learn best practices with regards to the specific needs of relocation buyers, first time buyers, luxury buyers, & hyperlocal geographies.

Listing Support Services

Are you a heavy lister? We offer in house (optional) Listing Coordination, CTC, & Courier services. Like all of our systems & processes, these have been designed & refined over the years and 1000+ seller sides. With our Listing Support Services, you can truly focus on production & client relationships while our backoffice handles all of the administrative tasks.

Transactify

Social Media Marketing

Our in house social media team generates Instagram/Facebook friendly images for you to share every time you get a new 5-star review, put a new listing in Coming Soon, Just Listed, Under Contract, or Sold stage, & every time you close a buyer side. One of the best ways to work social media is to systematically remind your friends that you're a phenomenal, successful agent. Our team puts that on autopilot for you. The images show up in your inbox and you simply share them!

Transactify

Review & Profile Management

Our system automatically sends an email from you requesting a review from every happy client one day after closing. You simply rate your clients 1-5 stars and the system will intelligently request reviews only from those clients rated 4-5 stars. Our in house SM team monitors and updates your sales on Zillow so that consumers see how productive you are. This is all on auto-pilot and requires no input or action from you.

Transactify

Sphere of Influence Marketing

Wouldn't it be great if every past client & referral source automatically received a birthday gift, home purchase anniversary gift, bi-monthly newsletters, & market statistics? At Bramlett Residential, this is on auto-pilot for you. We update your SOI database with every new closing and have the systems in place to make sure your clients get all of the above. Does it work? Just ask our agents. ;)

Transactify

Wiki & Knowledge Base

It probably comes as no surprise that we've built up a great knowledge base over the years. When someone asks a great question, we document the question & the answer so that others can benefit. This has turned into a fantastic, searchable wiki & knowledge base. If you need to find a great electrician, learn about castiron plumbing, or look for an email template for a relocation client, you can find it here. We're very proud of our knowledge base and make it available to the public at https://app.tettra.co/teams/bramlett.

Are You Interested in Learning More?

We'd love to talk with you! Any discussion is purely confidential. If you'd like to chat with any of our current agents about their experiences, we'd also love to set that up.

*Don’t worry, we hate spam as much as you and would never sell or share your information. Our privacy policy is available here.

Are You Interested in Learning More?

We’d love to talk with you! Any discussion is purely confidential. If you’d like to chat with any of our current agents about their experiences, we’d also set that up.

*Don’t worry, we hate spam as much as you and would never sell or share your information. Our privacy policy is available here.

Helpful Resources

From Our Agents

first

I’ve been with Eric & Bramlett Residential since 2013, which basically means that I’ve been here from the beginning. Before moving over, I’d been licensed for 10+ years and had been in and out of real estate. Since then, I’ve consistently sold $10M+ annually. Most importantly, I’ve been able to design my business the way I want so that I can enjoy my life outside of business. I’ve been able to build my business pretty close to 100% listings, which is what I love. The company’s listing presentation, support, and processes allow me to do that. I don’t know that I would have been able to get to this point without them and I certainly wouldn’t have been able to do it this quickly without them.

first

I joined Bramlett residential in 2015 as agent #2 on Eric’s team. I’ve seen the organic growth at Bramlett Residential over the years and now see a more deliberate plan for growth. The quality of agents in our brokerage is unmatched. Everyone is a producer, everyone has an attitude of abundance, we are competitive, but we are all hugely supportive of each other. It’s an incredible atmosphere for success. There is no way I could do the volume of business that I do without the support that is provided through Bramlett Residential. I typically carry ~10 pending transactions and ~10 coming soon listings. The support team and the systems they use allow me more time to continue to pull in more business. Over the years, the business that I started from scratch in 2015 has grown into ~$30M/year in sales. When I tell other agents my success story, it clearly seems too good to be true!

first

I have been with Bramlett Residential for 3 years. I had actually done a transaction with Eric which was a great introduction to how he works. From the beginning, it was obvious to me that we both were working towards the same end goal...he had a client selling a house and my client wanted to buy it. This was a different approach than some of the other deals that I had closed with other agents. After making the decision to move over to Bramlett Residential, I found that he not only cares about his clients but his agents and the industry as a whole. He has been an incredible mentor to me over the years, helping me with processes, client service and building relationships. Bramlett Residential has evolved over the last 3 years as well. With a defined culture, I am surrounded by other agents that share the same passion as me. In a business that can be slightly isolating due to the nature of the work, I feel as though I work with peers that I am able to troubleshoot problems, test new ideas and sometimes vent about my frustrations over a happy hour.

first

I showed a house this morning and will probably be writing an offer for the 2008 past client who replied to the newsletter sends. Also, another past investor who purchased two homes with me 7 to 8 years ago., and has been receiving the newsletters, contacted me this morning saying he’d like to buy another. I talked with him and now have Joe working with him. I’m still ambivalent about being in production or not, but am acting as if I do want to be for now, just in case. We’ll see how easy it is to manage after CV19 clears when I’m mostly out traveling and exploring though. Either way, I’m very happy we moved over to your setup.

first

I moved over to Bramlett Residential a little over 4 years ago. After leaving a management position with a leading consulting firm, I decided to take the safe route and joined a national brokerage. After meeting with Eric a couple of times, I made a truly great decision and joined his winning team! This was a career-changing move for me and has since given me the opportunity to achieve financial goals for our family that I could never have realized with the previous brokerage. One of those goals was purchasing a beach house in Port Aransas. The processes and platforms that Eric has provided have helped me to work more efficiently and smarter, not harder. I like the collaborative environment and support from other team members when needed. I feel very grateful and blessed that Eric asked me to join his team!